Title Too Long

This error appears when a page's title exceeds the recommended 65 characters. Here's what it means and how to shorten it so it appears complete in search results.

What this error means

The title or title tag is the HTML tag that defines the name of the page. It's the first thing users see in Google's search results and also appears in the browser tab. Google displays approximately the first 65 characters of the title. If the text is longer, it gets cut off and replaced with an ellipsis, and the user sees an incomplete title that may not convey the right message. This error usually appears when too much information is crammed into the title, when the brand name is added at the end without controlling the total length, or when very detailed descriptive titles are used without considering the character limit.

Why adjusting the title length matters

A title cut off mid-sentence not only looks bad — it also leaves the user without the information they need to decide whether to click. Adjusting it is quick and the impact shows directly in CTR and in how Google interprets your page.

Impact on SEO rankings

The title is one of the most important signals Google uses to understand what your page is about. A title that's too long dilutes the weight of keywords and may cause Google to give less relevance to the terms you most want to rank for.

Impact on CTR

A title cut off with an ellipsis doesn't convey the complete message. The user doesn't have enough information to decide whether your page is what they're looking for, which reduces the chances of them clicking even if your result is well ranked.

Negative signals for site quality

Having several titles that are too long signals a lack of attention to detail. It's one of the most basic SEO optimizations, and if it's not under control, Google understands that your site's metadata isn't being looked after.

How to fix it step by step

If this error showed up in your audit, here are the steps to leave it behind.

Step 1

Identify which pages have a title that's too long

Ruk Audit shows you which pages exceed 65 characters in their title and how many characters each one has. Review them before editing anything and prioritize the most important ones.

Step 2

Identify the main idea of the title

Before rewriting, be clear about what the title most needs to convey. The main keywords should come first, and everything that isn't essential can be removed or moved to the meta description.

Step 3

Rewrite the title within the recommended range

Draft a concise title that includes the most relevant keywords and clearly describes what the page is about. The text should be between 30 and 65 characters. If you're unsure whether you're within the range, tools like contarcaracteres.com can help you check in seconds.

Step 4

Verify how it appears in search results

Once the change is published, check that the title appears complete on Google. You can search for it directly or use Google Search Console to see the preview.

Does your site have this problem?

Audit your website for free and discover if this and other SEO errors are affecting your ranking.

See all the errors we detect